Sports
Formula 1 and Sky have extended a major television deal in the United Kingdom and Ireland all the way to 2034
Find out what the new long-term contract between Formula 1 and Sky brings, why it is important for the sports TV rights market and how it will affect race broadcasts in the United Kingdom, Ireland and Italy. We bring an overview of the estimated value of the arrangement, audience growth, availability of free-to-air broadcasts and the wider battle between television and streaming for premium sports content.
06.05.2026