Spancirfest, one of the largest and most recognized street festivals in Croatia, has confirmed its dominant role in the cultural scene with its 26th edition. This incredibly diverse festival, held from August 23 to September 1, 2024, continues to attract numerous visitors and break attendance records. Varaždin, as the host, transforms into a unique outdoor stage filled with colors, music, art, and gastronomic delights over the course of ten days. This year, the festival brought together more than 330,000 visitors, a commendable number that confirms its status as a cultural epicenter.

Kaleidoscope of activities for all generations

Spancirfest offers a diverse program that ranges from concerts, street performances, creative workshops to art exhibitions and performances. This year, special emphasis has been placed on creative programs for children and youth, while Uska Street has become a kind of center for creativity. Many designers and artists have exhibited on this street, including innovative projects such as digitally processed vintage images on hand-blown glass and luxuriously designed velvet notebooks.

For sports enthusiasts, the festival also offered adrenaline experiences, such as the BMX show by Marin Ranteš, a world-renowned BMX rider from Varaždin. His performances at Kapucinski Square attracted great attention, and the festival culminated in the international BMX competition School2Rock, which further raised the excitement among visitors.

Gastronomic paradise and nightlife

Culinary arts have always been an important segment of Spancirfest, and this year visitors could enjoy a rich gastronomic offer in the Carlsberg Food & Party zone and the popular Wine Town, where more than 400 types of wine were presented. Alongside the Spancir Burger Festival, visitors could indulge in a combination of local and international delicacies. In addition, daily music programs allowed the fun to last until the early morning hours.

Impressive digital promotion

One of the key factors in the festival's success this year was digital promotion. A two-month digital campaign achieved incredible results, reaching over 2.2 million unique users and generating over 4.5 million impressions. This success was not only recorded on social media but also on the festival's official website, which experienced a 16% increase compared to last year, reaching nearly 2 million views. Video content produced during the festival was viewed almost a million times, and on Instagram alone, it reached over 410,000 users.

Safety and sustainability first

The organization of Spancirfest did not overlook the safety aspect. Throughout the festival, in collaboration with local police forces and other competent authorities, a high level of safety was ensured without major incidents. The festival's sustainable development also gained new momentum through free public transport for all visitors. "Buseki" transported as many as 12,000 visitors from three different locations, representing an incredible 860% increase compared to last year.

Conclusion

Undoubtedly, Spancirfest 2024 represents not just a cultural event but a social platform that connects people through art, music, gastronomy, and innovative programs. This manifestation, which continues to grow year after year, confirms its status as an essential part of Croatia's cultural offering, attracting both local and foreign visitors.