The technology industry continues to witness massive layoffs, particularly due to the focus on artificial intelligence (AI) as a strategic area of development. This year, giants like Google, Amazon, Microsoft, and Tesla are adjusting their business priorities in favor of automation and efficiency, utilizing AI to optimize operations and reduce costs. In the first quarter of 2024, more than 130,000 workers were laid off worldwide, and a continuation of this trend is expected as companies strive to maintain competitiveness in the market.

Transformation of the labor market through AI: New priorities and adjustments

Numerous tech leaders are attempting to portray AI as a collaborator in the workplace, but the reality is different. Instead of a cooperative approach, an increasing number of jobs are being eliminated as AI takes over functions such as customer support, operations, and software development. For instance, SAP and Duolingo have restructured their businesses to focus on AI solutions. Additionally, Google has announced multiple cuts in its advertising and hardware teams, while Amazon has reduced its workforce in the Buy with Prime unit, a segment dedicated to logistics and e-commerce.

A new reality for workers: Reskilling and the rise of AI specialists

Given the transformation of the labor market, experts emphasize the need for reskilling workers and acquiring new skills, particularly in AI and analytics. A study by Equinix revealed that 62% of IT sector leaders see a shortage of skilled workers as a serious threat to business. Companies like IBM have launched training programs for their employees, highlighting that long-term success will depend on workers' ability to manage new technologies.

Moreover, an increasing number of AI-related jobs encompass roles like 'AI curator' and 'AI ethics,' aimed at ensuring responsible application of artificial intelligence within organizations. These specialists aid in ethical management and understanding of AI tools, enhancing team engagement and morale. Additionally, analysts like Phenom's Cliff Jurkiewicz predict that the introduction of AI into sectors like retail and communications will open new opportunities for tech professionals, while existing employees will focus on specialized roles.

AI-driven economy: Gains and losses for companies and society

AI has the potential to transform the economy by improving efficiency and reducing costs, but the challenge lies in maintaining a balance between technological advancement and human labor. Microsoft, Tesla, and Intel face challenges in the market, with Microsoft citing "changes in business needs" as the reason for the elimination of teams dedicated to various initiatives, including DEI (diversity, equity, and inclusion). This practice further highlights the ethical dilemmas regarding companies' responsibilities toward employees and society.

Additionally, experts predict that companies will need to develop strategies to support employees affected by automation. Randstad's report on global layoffs suggests that 96% of companies have already implemented some forms of workforce reduction in the past year, while 92% plan further cuts in the near future. As such, AI becomes crucial for the tech industry, but it also requires adaptation and care for employees.

The question of ethics and the future of the workforce in the age of AI

Given the rapid pace at which AI is developing, many analysts warn of the need for ethical oversight and regulation of AI applications in business. As more jobs lose importance, companies will need to recognize the role of human labor in maintaining long-term growth and stability. Even within industries where AI can assist, such as software development, experts are still needed to oversee and adapt AI tools to specific business needs.

Companies face the challenge of balancing innovation with the preservation of social values, and workers are increasingly forced to adapt to market demands and acquire new skills to secure their future in a world where AI plays a key role. The development of AI presents challenges but can also open doors to new opportunities for workers, marking a step toward a future with a greater focus on technological advancement and social responsibility.