There are places we visit once and store them forever in an album of memories. And there are places that become a part of us, an indelible trace in time and across generations, harbors to which we return again and again. One such place, a true magnet for the soul, is the island of Lošinj. Its attraction lies not only in the crystal-clear sea and fragrant pine forests; it is woven into the stories of people, in friendships that have lasted for decades, and in the sense of belonging that is born between guests and hosts. The Tourist Board of the Town of Mali Lošinj is rightfully proud of its loyal guests, people for whom Lošinj has become synonymous with home, and whose stories testify to the unique bond that makes this island special.

This Kvarner oasis of vitality has been cultivating a tradition of health tourism for more than a century, ever since the Austro-Hungarian aristocracy recognized the beneficence of its climate. It was precisely this healing power of the air, enriched with salt aerosols and essential oils of native plants, that marked the beginning of an incredible story of loyalty that has lasted for a full fifty years.

Half a century intertwined with Lošinj: The story of Daniela Drexl

The life story of Daniela Drexl from Germany is inextricably linked with Lošinj. Her first encounter with the island happened in her childhood, not as a tourist visit, but as a quest for health. Suffering from chronic bronchitis, she arrived in Veli Lošinj on recommendation, at what was then the Children's Hospital, where she was cared for by the esteemed Dr. Vukelić. The therapy with the Lošinj air and expert medical care proved to be miraculous – her health problems completely disappeared. That moment of healing was the beginning of a love that has been passed down from generation to generation.

Since then, Lošinj has become an unmissable stop for Daniela. First, she came with her parents, creating memories that she still recounts with nostalgia today, and now she continues that same tradition with her children. For her, Lošinj is not just a holiday destination, but a second home, a place where she feels like part of a large family. Her long-standing connection with the island has been deepened through her friendship with private accommodation provider Luca Bolješić, with whom she finds the perfect private accommodation on Lošinj. "I feel at home here," Daniela points out with a smile.

Memories of the Children's Hospital and carefree walks in Veli Lošinj are now complemented by new experiences. She reveals the island's charms to her children through visits to attractions like the Garden of Fine Scents, a unique oasis of indigenous medicinal herbs. However, one event in particular engraved Lošinj in her daughter's heart. A great animal lover, she actively participated in the rescue of a sea turtle. Later, as a token of gratitude, the recovery center named the turtle Ema, after her. This gesture symbolizes the deep connection her family feels with the nature and people of this island.

Sixty arrivals and a boat named "San": The Hirschmann family

The story of Brigita and Robert Hirschmann from Nuremberg confirms that Lošinj creates addiction in the most beautiful way possible. Over the past thirty years, this German couple has visited the island an incredible sixty times, practically establishing a rhythm of life that includes two arrivals per year. Their Lošinj story began when their children were young, and today that tradition has extended to the third generation – grandchildren who are now creating their own memories on the same beaches and coves.

Their connection with the island is so deep that over time they have also mastered the Croatian language, wanting to integrate more fully into local life. "Lošinj is our second home," they say in unison. That statement is not just a phrase; it is backed by the realization of a lifelong dream. Their own boat, symbolically named "San" (Dream), is moored in the Lošinj marina. They had always dreamed, they say, of having a boat right here, in the safety of the Lošinj harbor, from where they can explore the hidden beauties of the Kvarner archipelago. Their stay on the island is unimaginable without the hospitality of Ankica Kučić, whose apartments on Lošinj have become their sanctuary. The friendship with Mrs. Ankica has transcended the classic guest-renter relationship; it includes looking after each other's houses, going to the olive grove together, or caring for the sheep. It is precisely this authenticity and human warmth that brings them back time and again. "The people here are different, more approachable and kinder. On Lošinj, we feel truly welcome," the Hirschmanns emphasize, summarizing the essence of what Lošinj offers.

September idyll and familiar faces: The tradition of the Schuster spouses

While many experience Lošinj through summer crowds and bustle, Erika Ursula and Paul Wolfgang Schuster have discovered its quieter, but equally magical side. This married couple has been nurturing the tradition of visiting Lošinj for 35 years, choosing September as their ideal time for a holiday. A special peace reigns on the island then, and they indulge in a month-long enjoyment of the mild climate and relaxing atmosphere. Their first arrival was during the challenging times of the Homeland War, but despite everything, they immediately felt a deep connection with the place and its people. Settling in the idyllic Rovenska, they quickly made friends with Sister Marija Dakić from the Children's Hospital in Veli Lošinj, which was just the beginning of a long series of acquaintances.

Today, they are regular guests in the accommodation of Barbara Dakić and true connoisseurs of local life. Their daily routine on the island is filled with long walks along the beautiful paths towards Sveti Ivan and the Krivica cove, and relaxing in Rovenska. They have become part of the community to such an extent that they know almost all the local residents by name – from the vendors at the market to the waiters in their favorite restaurants. Their love for Lošinj does not wane even when they are hundreds of kilometers away. They admit to often watching the live stream from the camera in Veli Lošinj online, recognizing familiar faces with a smile and feeling as if they are there themselves. This small but significant habit best illustrates how much this island has become part of their identity.

Active holiday as a lifestyle: The Duh family from Ljubljana

The story of the Duh family from Ljubljana testifies to the evolution of the Lošinj experience and the love for active holidays. Spouses Gabrijela and Jožef, together with their daughter Adrijana, have been faithful guests of the island for four decades. Their beginnings are tied to the freedom of camping, with tents and trailers in the popular Camp Čikat. Over the years, they replaced the camping life with the comfort of apartments, and today they are regular guests of the Vitković family, coming to the island two to three times a year. "We practically open and close the season," they say with a laugh, emphasizing how much their stay on Lošinj means to them.

Their greatest love has remained the Čikat bay, with its recognizable vista and dense pine forest that descends to the very sea. However, what makes their holiday special is the philosophy they have adhered to from day one. As soon as they arrive on the island, they park their car and do not use it for the next two weeks. Every day is dedicated to walking, and they often walk up to 11 kilometers, exploring the numerous promenades and hiking trails that stretch across the island. It is precisely this possibility of an active holiday, a combination of clean air and physical activity, that represents the true charm of Lošinj for them. They especially enjoy September, when the island's rhythm slows down, and the town and beaches exude tranquility. Over the years, they have become the best ambassadors of the island, recommending it to numerous friends and acquaintances. Many of them, having taken their advice, have also become regular visitors, discovering the unique climate and hospitality that Lošinj offers, and finding the ideal accommodation on Lošinj has become easier with their recommendations.